Reviewing the key differences between these two NextEra Energy sister brands to help you find the best electricity plan for your home usage.
Key Takeaways
- Both providers are owned by NextEra Energy, meaning you are choosing between a premium green brand (Gexa) and a budget-focused brand (Frontier).
- Bill credits heavily influence pricing for both companies, so knowing your exact monthly usage is critical to avoiding price spikes.
- Gexa Energy is often the stronger choice for eco-conscious usage, marketing many plans as 100% renewable compared to Frontier’s typical mixed fuel options.
Shopping for electricity in Texas often feels like navigating a maze of identical numbers and confusing contracts. While Gexa Energy and Frontier Utilities frequently appear next to each other on comparison websites with similar pricing, they cater to distinctly different types of customers. As “sister” companies under the NextEra Energy umbrella, they share resources but operate with unique strategies, Gexa typically positions itself around renewable reliability, while Frontier tends to compete on budget-conscious flexibility. This guide strips away the marketing noise to compare their rates, hidden fees, green energy credentials, and customer service records so you can sign your next electricity contract with total confidence.
The Connection: NextEra Energy’s Two-Pronged Approach

It helps to know that when you compare these two providers, you are essentially looking at different storefronts for the same massive parent corporation. Both Gexa Energy and Frontier Utilities are subsidiaries of NextEra Energy, a leading U.S. generator of renewable energy from wind and solar. This corporate backing provides a level of financial stability that smaller, fly-by-night electricity providers cannot match. If you are still exploring the landscape, you can review our broader guide to Texas electricity providers to see how these NextEra Energy brands in Texas stack up against the competition.
Despite sharing a parent company, they serve different market segments. You can think of Gexa Energy as the established, premium brand. They emphasize stability, customer satisfaction guarantees, and renewable energy plans. In contrast, Frontier Utilities operates as the value brand, focusing on aggressive introductory rates, flexible contract terms, and budget-friendly options for residents who might move frequently.
Gexa Energy vs. Frontier Utilities At a Glance

To help you decide quickly which provider aligns with your current living situation, here is a snapshot of who each brand typically serves best:
Gexa Energy is often best for:
- Homeowners or long-term renters who want stability.
- Households prioritizing 100% renewable energy plans.
- Customers looking for fixed-rate contracts (12–24 months).
Frontier Utilities is often best for:
- Apartment dwellers or short-term renters.
- Budget-conscious shoppers chasing introductory discounts.
- Users who diligently track their usage to hit specific bill credit targets.
Gexa Energy vs. Frontier Utilities Rates and Bill Credit Plans

Price is the primary driver for most Texas residents, and this is where the comparison gets tricky. Both Gexa and Frontier rely heavily on usage-based bill credits to advertise their lowest rates. Keep in mind that electricity rates change by month and ZIP code, so you should always check the current Electricity Facts Label (EFL) for live pricing. The advertised price per kilowatt-hour (kWh) usually includes a significant discount that only kicks in if you use a specific amount of power.
Gexa Energy often structures plans like the “Eco Saver,” which might offer a very low rate at exactly 1,000 or 2,000 kWh. However, the rate can be much higher if your usage drops below that threshold. Frontier Utilities uses similar tactics with their “Saver” plans, offering teaser rates that look cheap upfront but require strict adherence to usage bands. The risk with both providers is missing the target window.
For example, imagine a plan has a base rate of 16¢ per kWh, but offers a $100 bill credit if you use at least 1,000 kWh. At exactly 1,000 kWh, your effective rate might drop to around 6¢ per kWh. However, if you only use 800 kWh during a mild spring month, you miss that $100 credit entirely, and you are stuck paying the full 16¢ rate. Without that credit, your bill might be $50 higher than you expected despite using less power. To avoid this, we recommend reviewing our guide on how to save on your electric bill by managing your monthly consumption.
Gexa Energy Plans and Pricing
| Plan Name | Rate | Plan Type | Renewable | Cancellation Fee | |
|---|---|---|---|---|---|
| Gexa Eco Saver Plus 12 | $0.087 /kWh | 12 Months Fixed Rate | 100% | $150.00 | Check Availability |
| Gexa Eco Saver Plus 24 | $0.089 /kWh | 24 Months Fixed Rate | 100% | $295.00 | Check Availability |
| Gexa Eco Choice 4 | $0.114 /kWh | 4 Months Fixed Rate | 100% | $150.00 | Check Availability |
| Gexa Prime Preferred 24 Plan | $0.139 /kWh | 24 Months Fixed Rate | 100% | $295.00 | Check Availability |
| Gexa Prime Preferred 12 Plan | $0.144 /kWh | 12 Months Fixed Rate | 100% | $150.00 | Check Availability |
| Gexa Eco Choice 12 | $0.153 /kWh | 12 Months Fixed Rate | 100% | $150.00 | Check Availability |
| Gexa Eco Choice Plus 12 | $0.163 /kWh | 12 Months Fixed Rate | 100% | $150.00 | Check Availability |
| Gexa Straight Saver 24 | $0.180 /kWh | 24 Months Fixed Rate | 100% | $295.00 | Check Availability |
| Gexa Freedom 12 | $0.184 /kWh | 12 Months Fixed Rate | 100% | $150.00 | Check Availability |
| Gexa Saver Freedom 36 | $0.186 /kWh | 36 Months Fixed Rate | 100% | $295.00 | Check Availability |
| Gexa Saver Freedom 24 | $0.191 /kWh | 24 Months Fixed Rate | 100% | $295.00 | Check Availability |
| Gexa Straight Saver 12 | $0.195 /kWh | 12 Months Fixed Rate | 100% | $150.00 | Check Availability |
| Gexa Eco Saver Lite 12 | $0.199 /kWh | 12 Months Fixed Rate | 100% | $150.00 | Check Availability |
| Gexa Eco Saver Premier 24 | $0.205 /kWh | 24 Months Fixed Rate | 100% | $295.00 | Check Availability |
| Gexa Eco Saver Premier 12 | $0.205 /kWh | 12 Months Fixed Rate | 100% | $150.00 | Check Availability |
| Gexa Prime Preferred Plus 24 | $0.214 /kWh | 24 Months Fixed Rate | 0% | $295.00 | Check Availability |
| Gexa Prime Preferred Plus 12 | $0.217 /kWh | 12 Months Fixed Rate | 100% | $150.00 | Check Availability |
Frontier Utilities Plans and Pricing
| Plan Name | Rate | Plan Type | Renewable | Cancellation Fee | |
|---|---|---|---|---|---|
| Frontier Saver Plus 12 | $0.087 /kWh | 12 Months Fixed Rate | 0% | $150.00 | Check Availability |
| Frontier Saver Plus 24 | $0.089 /kWh | 24 Months Fixed Rate | 0% | $200.00 | Check Availability |
| Frontier Power Saver 4 | $0.113 /kWh | 4 Months Fixed Rate | 30% | $150.00 | Check Availability |
| Frontier Power Saver Plus 12 | $0.149 /kWh | 12 Months Fixed Rate | 30% | $150.00 | Check Availability |
| Frontier Power Saver 12 | $0.152 /kWh | 12 Months Fixed Rate | 30% | $150.00 | Check Availability |
| Frontier Saver Value Plus 12 | $0.159 /kWh | 12 Months Fixed Rate | 0% | $150.00 | Check Availability |
| Platinum 24+ | $0.173 /kWh | 24 Months Fixed Rate | 0% | $200.00 | Check Availability |
| Frontier 36 | $0.173 /kWh | 36 Months Fixed Rate | 0% | $200.00 | Check Availability |
| Platinum 12+ | $0.179 /kWh | 12 Months Fixed Rate | 0% | $150.00 | Check Availability |
| Frontier Eco Saver 24 | $0.186 /kWh | 24 Months Fixed Rate | 100% | $200.00 | Check Availability |
| Frontier Saver Deluxe 12 | $0.193 /kWh | 12 Months Fixed Rate | 0% | $150.00 | Check Availability |
| Frontier Saver Value 12 | $0.198 /kWh | 12 Months Fixed Rate | 0% | $150.00 | Check Availability |
| Frontier Saver Premier 12 | $0.205 /kWh | 12 Months Fixed Rate | 0% | $150.00 | Check Availability |
| Frontier Saver Premier 24 | $0.205 /kWh | 24 Months Fixed Rate | 0% | $200.00 | Check Availability |
*plans and pricing may vary by location
Hidden Fees and Contract Terms

While the electricity rates grab the headlines, the fine print in the Electricity Facts Label (EFL) often holds the most important details regarding your financial commitment. The biggest difference between these two providers often lies in their cancellation policies and contract lengths. Additionally, look out for other costs like minimum usage fees, TDU delivery charges (which are passed through from the utility), and auto-renewal clauses that could switch you to a variable rate if you forget to renew.
Gexa Energy typically favors stability, offering 12, 18, or 24-month fixed-rate plans. Their Early Termination Fees (ETFs) are often flat fees that can range from $150 to $295, though this varies by plan. Frontier Utilities offers more variety, including short-term 3-to-6-month contracts that are perfect for temporary living situations. However, Frontier’s cancellation fees can be more complex, sometimes using a “dollars per month remaining” formula that can get expensive if you cancel early in a long contract.
| Feature | Gexa Energy | Frontier Utilities |
|---|---|---|
| Contract Lengths | Mostly Long-Term (12–24 months) | Flexible (3–24 months) |
| Cancellation Fees | Typically Flat Fee ($150–$295) | Flat Fee or Monthly Formula |
| Target Audience | Homeowners / Stable Renters | Apartment Renters / Short-Term |
Sustainability and Green Energy Options

If your goal is to reduce your carbon footprint, the choice becomes much clearer. As a mission-driven website, we always look for the most eco-conscious alternative. For most eco-conscious households, Gexa will usually be the better fit. Gexa has positioned itself as a green energy leader, with many of its residential plans backed by 100% renewable energy credits, primarily from Texas wind farms.
Frontier Utilities typically leads with conventional grid mix plans, though it may offer green or renewable options as add-ons or specialty plans. Their standard plans usually feature the default Texas grid mix, which includes natural gas and coal. For a detailed look at the state’s energy mix, you can review data from the U.S. Energy Information Administration (EIA). Choosing Gexa means your usage supports the continued growth of wind generation infrastructure in Texas without you having to hunt for a special upgrade.
Customer Service and Gexa Energy vs. Frontier Utilities Reviews

Customer service experiences in the energy sector are notoriously mixed, but there are distinctions here as well. Gexa Energy generally maintains higher ratings with the Better Business Bureau (BBB) compared to budget brands. One of their standout features is the “Happiness Guarantee,” which has at times allowed new customers to switch to a different Gexa plan within a limited window (e.g., 60 days) if they aren’t satisfied. Be sure to confirm whether a guarantee is currently offered and what terms apply before you enroll.
Frontier Utilities faces more typical budget-provider complaints. User reviews often cite frustration with billing transparency or renewal rates that jump significantly after a contract expires. While both companies have the occasional billing dispute, Gexa’s policies tend to offer more recourse for the consumer.
Which Provider Is Right for You?

Your choice between Gexa Energy and Frontier Utilities ultimately comes down to your priorities: stability and sustainability versus raw budget options. We recommend Gexa Energy for homeowners and families who want a 100% green energy plan with a stable company and a “Happiness Guarantee” to reduce risk. However, Frontier Utilities is a viable option for renters or short-term residents who need shorter contract terms and are willing to monitor their usage closely to maximize bill credits. Always read the Electricity Facts Label (EFL) before signing up to ensure the usage credits match your actual lifestyle.
Pulling It All Together For Your Next Contract

Choosing between Gexa and Frontier isn’t just about picking a logo; it’s about matching a plan to your lifestyle. If you own your home and want to “set it and forget it” with green energy, Gexa is likely your best bet. If you are in a temporary apartment or want to play the market for the lowest introductory rate, Frontier offers the flexibility you need. Whichever you choose, always read the fine print to ensure the rates match your monthly usage habits.
FAQs About Gexa vs. Frontier
Are Gexa Energy and Frontier Utilities the same company?
Which provider has better renewable energy plans?
Do Gexa and Frontier charge cancellation fees?
How do bill credits work with these providers?
Does Gexa Energy require a deposit?
Is Frontier Utilities cheaper than Gexa Energy?
Which provider is better for apartment renters?
About the Author
David has been an integral part of some of the biggest utility sites on the internet, including InMyArea.com, HighSpeedInternet.com, BroadbandNow.com, and U.S. News. He brings over 15 years of experience writing about, compiling and analyzing utility data.
